Marketing and advertising agencies face unique and often complex risks. A breach of licence, a misinterpreted brief or an unintentional breach of a written contract. Any loss or damage can have a significant impact on your earnings and reputation, and if a client or third party is affected they could take legal action. Contractually you may also be required by your client to have insurance.
As a partner business of Williamson Carson, insurers to the creative industries, we know the media inside out, the associated risks and know how important good relationships are. Our specialist marketing and advertising insurance cover helps minimises the impact on your client and works to retain your client relationship. Working with specialist insurers, all our media insurance covers are tailored for the industry and to your unique requirements, and we’re proud to offer insurance packages with comprehensive protection not available anywhere else. From professional indemnity to all risks insurance for cameras, we can also arrange extensions such as rectification costs cover which will help you rectify any mistakes you may make before your client becomes aware.
A copyright claim, comparative advertising statute or a breach of an image licence. These are the unique professional risks faced by advertising agencies. As an advertising agency you need professional indemnity insurance which will cover these risks. Not just a general insurance package, but a specialist insurance policy which is designed for your business.
At Whinney Insurance Brokers we not only specialise in professional indemnity insurance for advertising agencies, but can also provide advice on how to prevent things going wrong in the first place.
Rather than one off jobs for clients, you are often engaged in long term relationships. Working on a brand over a sustained period of time. If there is a mishap, the client relationship is king. The cover we provide, isn’t just about defending you against claims from clients or third parties. It’s the opposite. Finding ways to resolve a problem without an expensive legal fight. Minimising the impact on your client and hopefully retaining the client relationship going forward. Sometimes you spot problems just in time. If you have helped a client run a campaign and you have realised you have used the wrong logo or colour. The insurance we provide includes rectification costs cover. i.e. “we will pay any reasonable and necessary costs to rectify that error”.
You might be surprised, but many professional indemnity insurance policies for advertising agencies on the market will not cover your key risks. Risks such as; breach of licence, unintentional breach of a written contract or cover for your websites content, are all too often not covered. Insurance wordings are complicated. We can help you understand the small print and point out if insurance is missing things we would expect covered. We can then rectify gaps in cover should you require. If you need any help reviewing your insurance please call us now. We don’t charge a thing for a consultation, or if you just want some advice we are always happy to help
Whinney Insurance Brokers is a trading name of Williamson Carson & Co Ltd which is authorised and regulated by the Financial Conduct Authority. Register Number 146295.
